The Western Store Rides into Keep It Country Festival

Festival-goers will be able to shop a full range of country-inspired gear right at the event. From classic cowboy hats and rhinestone shirts to fringe jackets, leather belts, and western jewellery - the store will have everything you need to look the part and live the country dream.

Whether you’re dressing for the dancefloor, adding a touch of Nashville style to your wardrobe, or just want the perfect festival souvenir, the Western Store has you covered.

Expect a curated selection of apparel, accessories, and one-of-a-kind finds from some of the best western brands and makers.

Organisers say the addition is part of their mission to make Keep It Country more than just a festival - it’s an immersive celebration of country culture, from the food and live music to the fashion and lifestyle that make this scene so special.

“It’s all about giving fans a true taste of Nashville here in the UK,” the team shared. “Now you can grab your BBQ, enjoy the music, and walk away with a brand-new cowboy hat or boots to match the vibe.”

So, if you’ve been waiting for the perfect excuse to upgrade your country fit - this is it. Swing by the Western Store at any of the festival dates and get ready to ride out in style.

🎟️ Haven’t got your tickets yet? Less than a quarter remain across all three cities - so don’t wait around.